Case Study
Transforming Michael Wiltse’s Online Presence
Michael Wiltse - Acupuncturist
The Challenge
Michael Wiltse, an accomplished professional in the field of acupuncture, felt disconnected from his existing online presence. His previous website was generic, lacked a personal touch, and didn’t reflect his unique identity or professional achievements. He wanted something that not only looked beautiful but also resonated with his clients and mentors in New York.
The Solution
Discovery & Strategy:
- Through in-depth conversations, we identified Michael’s goals: a website that truly reflected his brand, connected with his audience, and showcased his expertise.
- We discussed his vision, gathered insights into his personality, and pinpointed what made his approach to acupuncture unique.
Custom Photography:
- To personalize his website, we started with a tailored photoshoot that highlighted Michael’s professional identity.
- The new photographs replaced generic imagery, bringing warmth and relatability to his online presence.
.Website Redesign:
- The website was rebuilt from scratch with a focus on clean, minimalistic design and user-friendly navigation.
- Every element, from typography to layout, was designed to align with Michael’s personality and values.
Social Media Strategy:
- After the website launch, we developed six months of tailored social media content, leveraging the new photography and his professional milestones to build engagement and connect with his audience.
The Results
- Michael’s revamped website became a true reflection of his professional identity, earning praise from his mentors and peers.
- His social media gained increased engagement, connecting him with clients and solidifying his reputation in the field.
- The new website and branding helped him secure a rare, immediate meeting with his mentors in New York—a testament to the power of a well-crafted online presence.
Key Takeaways
- Personalized Approach: Understanding Michael’s unique identity and goals allowed us to create a solution tailored to his needs.
- Holistic Transformation: The combination of photography, web design, and social media provided a cohesive brand upgrade.
- Long-Term Impact: The enhanced online presence continues to support Michael’s professional journey, building trust with clients and collaborators alike.
Testimonial
“Luis has an eye for design and detail that truly sets him apart. He didn’t just build a website—he built a platform that feels like me. The entire process was seamless, and the results speak for themselves.”
—Michael Wiltse
Want Similar Results?
Let’s work together to create an online presence that tells your story and connects with your audience.
Location
New York, New York
Website
Web Design, Branding, Photography, Social Media
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